In this interview, Mike and Andy reveal how a $2,400 ad spend returned over $50,000.00 in sales …and counting.
Here’s what they cover:
1. How to choose the audience.
2. How to get BUYERS.
3. How they got Facebook to essentially be their underpaid affiliate.
4. Super scary “privacy” stuff that is wonderful news for marketers.
5. The weird image that won.
While you will have to go though some chaff and put up with their sales pitch, there is a lot of great information, any founder or marketing person should know if they want to use their marketing budget effectively.
They discuss how to drill down on your ideal customer and reach out to them using Facebook ads.
You can use what they discuss to test out if there is a market for your product or drive conversions.
If you are someone who has goals in life particularly running a startup, where you have to achieve a great deal in a short space of time, in my opinion the most valuable asset you have is focused time.
In this video Brian Tracy gives you great advice for being productive and getting the most out of your time.
This is a must see for anyone running projects or managing teams.
If an industry does’t know the difference between good and great, that industry is in trouble.
When you go into a company and the guy who’s not that good is getting paid more or as much as the guy who is good, just because the industry is flourishing, that industry is going to break. That’s what happened to the housing business. That’s what happened to the record business.